OpenAI Acquires TBPN (openai.com)

by surprisetalk 192 comments 244 points
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192 comments

[−] gkoberger 43d ago
I bet OpenAI genuinely believes they're using their money to help free media exist. And TBPN genuinely believes this is the right choice for economic freedom so they can continue to operate. I bet they even had a convo such as "we'll never tell you what to say," and both sides genuinely believed it.

But this never ends well. Even if there's never a conversation about it, directly, the implication is there.

I don't care about TBPN, specifically. I just really, really wish we had a better way for media to fund itself independently. (And I say this as someone who pays for some media, but not nearly enough. I don't have $10/mo for every outlet that deserves it.)

EDIT: sama basically said what I said he would: https://x.com/sama/status/2039773740586918137

[−] i_have_an_idea 43d ago
To be honest, until a month ago, I hadn't even heard of TBPN or seen any of their content. But, seemingly, out of nowhere, they managed to get all the leaders in AI to appear in their programming.

The core of the information they present isn't much different than what you'd hear on Dwarkesh or other industry podcasts, the presentation is some weird mix of ESPN and Mad Money that I personally don't get, but maybe makes sense to a US audience.

I don't see why that is interesting to OpenAI, but maybe I'm missing something.

[−] screye 43d ago
TBPN, OpenClaw and Astral - that's 3 high profile acquisitions in a month. I smell a PR push to be seen as the 'good guys'.

I don't buy it. The leaked emails and actions of OpenAI's leadership point to a cynical growth machine.

The winner of this AI cycle will fund the lobbies that decide the politics of the future. OpenAI gives me a 'must escape the permanent underclass' energy. Not the energy I want from possibly the most influential people of the near future.

[−] csmiller 43d ago
Had to double check this wasn’t a late April Fools joke. Each weird acquisition or product launch feels like an implicit admission that anything like “AGI” is never coming.
[−] operatingthetan 43d ago
I don't understand this at all. 58.2K youtube subs and under 3k views on most videos. This seems like they have barely just started?
[−] phillipcarter 43d ago
Sooo....why the hell is the TBPN website so InfoWars-coded?
[−] simonw 43d ago
"airs weekdays from 11–2pm PT"

This is one of those moments where I turn out to be entirely out-of-touch with the rest of humanity, because I cannot imagine being able to spend 3 hours every day watching some livestream news show!

Is this is the younger alternative to having Fox News playing on the TV all day?

[−] robotresearcher 43d ago
Don't overlook the penultimate paragraph:

"I'm also excited to bring their amazing comms and marketing instincts to the team. They've helped many brands market online and because they have a strong pulse on where the industry is going, their comms and marketing ideas have really impressed me. I can't wait to leverage their talent outside of the show [...]."

So there's a large acquihire component here. Maybe the dominant component.

[−] huslage 43d ago
I've never heard of TBPN but it appears to be an AI sports network of some sort??
[−] Eufrat 43d ago
It really feels like OpenAI simply acquires anything AI adjacent that is trendy or allows financial analysts to argue that we just don’t understand Sam Altman’s 39D chess strategy.
[−] qwertyuiop_ 43d ago
How does acquiring a relatively unknown niche podcast align with their mission ?

Their mission statement: Our mission is to ensure that artificial general intelligence—AI systems that are generally smarter than humans—benefits all of humanity.

[−] brentm 43d ago
Maybe it's just me but as soon as something like this, that should be independent, is owned by something it reports on, it becomes something you need to automatically trust less.
[−] clueless 43d ago
60K followers on youtube for low hundreds of millions? seems steep
[−] lovich 43d ago
What is TBPN? It looks like some sort of scam or parody of a podcast when I got to their site.

Even if it’s legit and I’m just old enough to not understand modern aesthetics, why would OpenAI be spending any sort of money on media at all?

[−] iamleppert 42d ago
This has got to be a joke at this point, and at worse some kind of financial scheme for Altman friends & family. What's next? Will I wake up to an announcement OpenAI is acquiring Joe Rogan's podcast?

I thought this was supposed to be the year of "focus". They just shut down one money pit (Sora) but apparently still have money to buy some random tech podcast most people have never heard of?

At this point I don't feel sorry for them, they deserve everything that's coming for them.

[−] asadm 43d ago
attention is all you need
[−] monaco37 42d ago
Next step: OpenAI acquires CNN for a more "open" conversation about AI.

This is genuinely sad to see; people do not have a sense of autonomy and identity, it seems.

[−] yalogin 43d ago
What is tbpn, a podcasting company? Why would OpenAI want that? How is this helping them attain profitability or further their ai market capture?
[−] blueblisters 43d ago
The only logical step for Anthropic now is to buy the Dwarkesh Patel podcast
[−] Topfi 43d ago
I have made a commitment to reduce my overly long and excessively hedged comments on here, so, if I may: What the heck. Is this a belated April fools joke?

This is not what a company on the precipice of AGI or even one that has faith in LLMs being a consistent growth driver across the industry would realistically do.

Is this a good investment financially? I don't know and seeing as I have never heard of TBPN before this post, I am not the right person to gauge that.

But any investment, be it in building your own Social Networks (Sora 2), a news show or anything else beyond model training is frankly, to me at least, a clear admission that OpenAI does not see nearly as much value in models as they have been selling investors on.

Considering the rest of the economy, that is more terrifying than any "AI will kill us" prediction.

If OpenAI believed even a tenth of what they have tried to sell investors, governments and the public on, they'd not have a penny to invest in anything akin to this, plain and simple.

[−] faangguyindia 43d ago
I thought they acquire the pirate bay.
[−] elAhmo 43d ago
Such a ridiculous set of acquisitions from OpenAI and the state of the market in general. A trillion dollar company buying 50k subscriber Youtube shows that happened to ride the hype train, while teams spend decades of their live perfecting something dreaming about a fraction of an exit.
[−] _jab 43d ago
With intense competition for enterprise contracts coming from Anthropic, I thought this was OpenAI's time to get _less_ memey, not more. What the hell are they thinking?
[−] mlinsey 43d ago
An AI company owning a major tech podcast?

Wow, what’s next?

Ecommerce giants owning major newspapers? An aerospace company owning a microblogging platform? Startup accelerators owning tech news aggregators?

[−] iandanforth 43d ago
First I'm hearing of them and with this ownership I'll be highly skeptical of any of their content if I do happen to watch.
[−] game_the0ry 43d ago
I have lost faith in sama and openai management.
[−] tantalor 43d ago

> Technology Business Programming Network

This sounds like a fake podcast they would make fun of on Silicon Valley

Edit: it gets even better, "Coogan is co-founder of meal replacement company Soylent"

[−] moezd 43d ago
More acquihiring for the AI gods, for they will never be satisfied until all shall bow to them.
[−] shrubble 43d ago
OpenAI helps fund Axios, also, BTW.
[−] CompoundEyes 43d ago
When does the 24 hour agent news network start? Programming by agents for humans and agents. Sora talking heads scraping articles and generating content. I’d find human to agent or agent to agent live interview segments interesting.
[−] throwatdem12311 43d ago
lol public opinion is in the toilet so they buy a propaganda arm. Typical
[−] qwertyuiop_ 43d ago
I hope when we look back at 2026 this is not the "Big Short moment"

https://youtu.be/MesrrYyuoa4?t=235

[−] sefrost 43d ago
All of the ads are gone from the stream?!

As a viewer I don’t think this is in my interest as I think they will get a lot less prestige guests now. They have interviewed some huge names recently.

[−] nickgreg 43d ago
Good for the TBPN team! I think their genius wasn't in having the best info, it was that they made tech people feel like celebrities.
[−] wahnfrieden 43d ago
Will they maintain the hard right political angle?
[−] Philpax 43d ago
What.
[−] talideon 43d ago
I misread that acronym as TBDN, which made me wonder why they'd bought The Beef and Dairy Network podcast...
[−] dana321 43d ago
The attention economy, that is the game - there isn't anything else to it now.

Without attention you're nothing.

[−] suriya-ganesh 43d ago
since tbpn is known for their quite oblique satire. i wonder if this is some long April 1st thing.
[−] adamgordonbell 43d ago
This interview is very in-depth look at the TBPN business:

https://open.spotify.com/episode/35L5nxL7VSmHIuaArgdCx1

They are intentionally making something like Bloomberg TV, with a very specific tech news audience and with some of the playbook of twitch streamers - growing via clipping -- but a look and feel of Cable news shows.

They mention squawk box on CNBC many times, as competition, in the interview and that they have no problem with filling ad inventory for their 3+ hours of programming a day.

[−] thelastgallon 43d ago
I saw the first comment "free media" and thought TBPN is The Pirate Bay Network.
[−] hokkos 43d ago
April fools or self-dealing ?
[−] rvz 43d ago
Perplexity preparing to acquire Quartr in response to this in three, two, one
[−] brimal 43d ago
Should start a new AI company just hoping to cash in on the gold rush.
[−] bugsense 42d ago
Why could OpenAI feel the need to control the narrative?
[−] voidfunc 43d ago
Never even heard of TBPN but congrats!
[−] boringg 43d ago
Why though? Great for the TBPN crew.
[−] dwa3592 43d ago
I literally did not know TBPN existed and I am gonna forget about it in the next minute.