Jack Dorsey says Block employees now bring prototypes, not slides, to meetings (businessinsider.com)

by taubek 90 comments 74 points
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90 comments

[−] puttycat 41d ago
[−] halJordan 41d ago
Literally Ars Technica reviewing anything
[−] senko 41d ago
OMG yes. The most egregious in movie/tvshow trailer reviews.

Who tf cares about a random quote included in the trailer?

Here's a subtitle for a He-Man movie trailer from the other day: "Skeletor took my family and he destroyed our world."

I mean, anything would have been better than that, and "Another attempt at live action movie based on 80s action figure" or even "in theatres on X.Y." would be Pulitzer material in comparison.

[−] y0eswddl 41d ago
lol, what a gem (positive) that essay is turning into
[−] MeetingsBrowser 41d ago
In this case, a CEO is reaffirming their decision to layoff thousands because of AI was the correct decision.
[−] nozzlegear 41d ago
"CEO retroactively justified a thing they did by saying a thing" journalism?
[−] zx8080 41d ago
Just "shit". No need to overthink it.
[−] pwarner 41d ago
I work at a less innovative place, and I see out product managers coming with prototypes, at least solid mock ups rather than just a jira. They socialize it with potential users, they iterate, they find missing requirements, it's pretty powerful. The net result is we're building better features faster.
[−] wenc 41d ago
We need to match the tool to the uncertainty we're facing.

The "just prototype it" thinking addresses "feasibility uncertainty". It surfaces blind spots and helps people tangibly reason about what the product looks like. It's a great exploratory tool for incremental ideas.

But it doesn't address the the larger uncertainty that startups are faced with: "market uncertainty" (or pmf). It doesn't answer "should we be building in this the first place?" That's where writing as a tool of thought is most powerful -- it helps you crystallize what problem we're actually solving.

The "just prototype it" culture (which is being promoted these days because Claude Code makes it easy) risks answering the wrong question, or at least the right question but in the wrong order. You end up with organizations that are incredibly fast at building things that no one should have built.

Ironically sometimes you need to start from a lower resolution (i.e. writing a doc). Prototyping too early is premature optimization.

[−] pjjpo 41d ago
I really agree with a lot of this but also think it may be hitting a bit too hard. It may be most applicable to engineer founders.

My anecdote is that, after a few stings with non-technical founders, a doc etc will not improve the chances to reach PMF and prototypes that they can understand can improve the chance.

Outside of the startup context, I have also seen prototypes (hand written way back when that was a thing) resonate with FAANG directors much more than brainstorming.

I am very much for not just vibe it, and the biggest risk of prototypes is they lend to just directly launching broken systems to production. But I think this is a different topic than reaching PMF.

[−] FromTheFirstIn 41d ago
How can you be less innovative than Block? Their products are 100% ripoffs of better products
[−] blehn 41d ago
Eh, Square and Cash App were pretty innovative when they came out. The industry is mature enough now that all the products are ripping each other off
[−] pityJuke 41d ago
I mean Cash App is simply a workaround for the US Banking systems lack of a unified transfer system.
[−] mrits 41d ago
I prefer prototyping to slides. The reason is it helps me understand the problem and edge cases better. Getting AI to build means you could potentially understand it even less than if you put the slides together.

Hiring talent that is passionate about delivering a quality product is more important than ever considering there are so many ways to take shortcuts now that might not be obvious until later.

[−] alephnerd 41d ago
Can confirm this in my portco's and a couple other peers (one of whom previously founded a major threat intel platform).

If you have product-minded Engineers and engineering-minded PMs, you can merge the two into a single function and remove much of the friction surrounding requirements, prototyping, and launching MVPs.

A couple of these products are already being deployed by F100 security teams as we speak. I also know of one F10 that's building it's own entire security platform from scratch with a team of security engineers working directly with one of the foundation model vendors.

Too many people on HN are divorced or too OOTL from some of these initiatives and then get blindsided during layoffs.

What matters now is DOMAIN EXPERIENCE. Do you understand good development principles and the problem your ICP is trying to solve and how pricing, packaging, and procurement is structured? I don't need a code monkey, process sloths, and queens of the calendar. I need domain experts who can actually execute.

[−] OneDonOne 38d ago
Stupid question from a foreign newbie.

What separates a code monkey from a domain expert? Can you use infosec and embedded systems as two examples please?

[−] irjne 41d ago
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[−] game_the0ry 41d ago
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[−] al_borland 41d ago
If I showed upper management a functional prototype in a first meeting about a future product, they would assume it was already done and ask when it could ship, while not accepting any dates further out than a month in the future. No way I’d set myself up for failure like that.
[−] alephnerd 41d ago
Depends on the organization.

The organizations I've worked in and funded would recognize it's a prototype and then staff accordingly unless it a vibecoded portion of a cost center part of the product - those are fine to be one-and-done.

[−] Ozzie_osman 41d ago
I listened to his podcast episode on the Sequoia podcast a few days ago. Interestingly, his argument was "we don't need middle managers" and he plans to have all 6000 employees eventually report to him.

In other words, companies don't need managers anymore. Except for one manager. Him.

[−] torben-friis 41d ago
I've come to realize a lot of business trends can be reduced to "higher ups are now convinced that x is not actually necessary".

See "we don't need managers" (flat orgs), "we don't need infra" (DevOps philosophy), "we don't need QA" (devs handling testing), "we don't need product" (product engineering), "we don't need frontend devs" (no code generators) and of course all the AI related workforce reduction.

To me, it says something about how detached leadership is from how the sausage is made.

[−] KaiserPro 41d ago
Why does anyone listen to him about product design/buisness running?

Twitter was a success _despite_ him. the original idea was strong enough to blast through all of the odd/wrong decisions he took. The time it took to make hashtags a thing, the terrible scaling, the huge overhiring, and deliberate duplication of teams, and his inability/reluctance to make any product decision. Sure he's got great connections, but he is a terrible leader of a buisness

Most of his product philosophy is negatively correlated with businesses that need to make a profit to survive.

I know what he'll do, he'll have someone make a bunch of agents to manage all these poor people via chat. he'll boast about how AI native the company is, it'll be chaos.

[−] Esophagus4 41d ago
I think Google tried this a while ago (flattening the org).

It didn’t work, so they went back to having managers.

[−] Ozzie_osman 41d ago
They did, I actually worked there at the time, my manager had 140 directs. It obviously didn't work.

But this time it will work. Because, AI, of course.

[−] Esophagus4 41d ago
Wow, holy smokes… 140 directs. Kind of curious: what did the differences look like on a day to day in that sort of org structure?
[−] Ozzie_osman 41d ago
I met my manager when I joined once, then every 6 or 12 months for performance review (which was aggregated feedback from my peers that he took 2 minutes to talk through: "looks like you're doing fine, if you need anything, my EA can schedule more time").

PMs and Engineers made the prioritization decisions.

If someone was severely underperforming, it'd probably take at least 6 months to notice.

Projects would get shut down with very little notice (though I guess that's been a Google constant).

Within two years they had added 3-4 more layers though, after realizing the managers were, after all, needed.

[−] skeeter2020 41d ago
I've never had close to 140 directs (or even friends) but did get close to 40 (direct reports; never had more than a dozen friends or so). Frankly, it sucks. I was (IMO) doing a terrible job, dropping balls everywhere and not serving the people I had a responsibility & emotional commitment to help. It came down to one of: 1. fail at what you truly believe is your job, 2. give up on what you believe, or 3. don't play the game. I picked #3 and quit, but most go with #2 and many are VPs and CEOs today.
[−] seatac76 41d ago
That is insane, Block seems to be very poorly run. The headcount still seems bloated, they'll blame AI and layoff more people for their own incompetence.
[−] chihuahua 41d ago
After reading a book about the history of Twitter ("Hatching Twitter"), I got the impression that Jack Dorsey is a disturbed individual with a poor grasp on reality. So it's not surprising that Block is poorly run.
[−] efavdb 41d ago
If every manager initially had 5 reports, a quick geometric series shows that eliminating all managers would save you 20% of headcount. Of course, managers tend to get paid more, so maybe you'd save a larger fraction of wages.

I wonder if that's the main concern or if communication / coordination costs are the larger concern

[−] skeeter2020 41d ago
There's no doubt they see AI (or whatever the emerging tech) as disrupting everyone and everything EXCEPT themselves; the more interesting question is: conscious omission or reality distortion field of one?
[−] irjne 41d ago
He came to the same conclusion that Steve already had decades ago.

These people are amusing to say the least.

[−] convexly 41d ago
At face value this seemed cool, but the more I think about it slides or prototypes are the same thing, just a different kind of theater.
[−] musicale 41d ago

> "I hate the way people use slide presentations instead of thinking," Jobs once said, according to a book published last month by David Pogue. "People who know what they're talking about don't need PowerPoint.

"Keynote began as a computer program for Apple CEO Steve Jobs to use in creating the presentations for Macworld Conference and Expo and other Apple keynote events."

https://en.wikipedia.org/wiki/Keynote_(presentation_software...

[−] buildbot 41d ago
Block signed a friend of mine, they quit their other job, then block was like whoops layoffs including people like this person who hadn’t even started. Super unethical.
[−] ed_elliott_asc 41d ago
I’ve been in IT for 25 years, it has happened to me once, unfortunately it isn’t that uncommon.
[−] buildbot 41d ago
In the USA at least sure. This was in a country with lightly better employment protections so it’s quite uncommon.
[−] Imustaskforhelp 41d ago
Why did they even hire if they had to just fire a person who hadn't even started. It really reflects to the level of incompetence within the company.

I am sorry for your friend, I hope that he is doing fine, Is there anything that they can legally do for this to block?

[−] zoklet-enjoyer 41d ago
That's so messed up. I hope they're doing ok.
[−] 0xy 41d ago
If Block were experiencing rapid productivity improvements from AI why is their flagship Square product still worse than Toast? Toast is eating their lunch day after day.
[−] delphic-frog 41d ago
I feel like he's just doing it for attention.
[−] lvl155 41d ago
Prototypes of what? What new products came out of Block in the past six years since pandemic? This makes it sound like Block is a place of innovations when it’s just a rent seeking enterprise.
[−] altmanaltman 41d ago

> "I hate the way people use slide presentations instead of thinking," Jobs once said, according to a book published last month by David Pogue.

I wonder what he'll think about these vibecoded prototypes and if it's more thinking or less thinking

[−] iainctduncan 41d ago
And this is better how exactly? If you're running a business, do you not want to catch employees mistakes as early as possible? Most ideas are crap. I'd way rather they get elimated after someone spent an hour making slides than a day vibecoding a prototype.

And then there is the problem that vibecoding is addictive so the more one has done of it on the prototype, the worse one's judgement of whether it's actually something worth building...

[−] duxup 41d ago
Generally I feel like that I always could do this ... it just wasn't always requested / time budgeted / folks didn't expect or care.
[−] fredgrott 41d ago
I have to speak up....

Maybe if he had one freaking friend he would realize how effing stupid he has become...

BTW, the easiest way to get fired right now...is to over-use AI in an attempt to fool a domain expert.....or in short do not use it to perform in senior position interviews!

Yes, there is even a compliance post(podcast) about Delve talking about that context aspect of it...

[−] loteck 41d ago
Since the crux of this seems to be about replacing middle managers, what do people think prevents AI from successfully managing 140 direct reports on day to day operations on behalf of a lone CEO? I'm reading "it doesn't work," but that sounds like more of a potential opportunity to me than a truism.
[−] risyachka 41d ago
I bet, considering the massive skill needed for it: "hey claude, turn this presentation into a prototype".
[−] just_once 41d ago
I'm not sure what the flex is here.

Is the idea that prototypes give the Permission Granter more fidelity into a proposal and therefore can make better decisions? Whereas before, with Slide Decks, the Permission Granter couldn't experience certain things and therefore couldn't make as good decisions to grant permissions?

So in effect this remains a billionaire figure speaking from their own perspective and we're supposed to care?

[−] samtheprogram 41d ago
Sounds like Apple under Steve Jobs.
[−] hapless 41d ago
After his stunt with the mass firings "because of AI," employees now bring prototypes, not slides, to meetings with Jack Dorsey.

These clowns live in a dreamworld created by their PAs and cronies