"Negative" views of Broadcom driving VMware migrations, rival says (arstechnica.com)

by breve 39 comments 76 points
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39 comments

[−] headwayoldest 35d ago
I don't think we really need those quotes. Broadcom bought an existing, successful company, and immediately skyrocketed the price of their most used commercial offering.

You don't need a degree in business to surmise that short term profits will also skyrocket but you will eventually lose the market.

[−] dogleash 35d ago
Yup, or that bad view of Broadcom is because of the price hikes.

I had a meeting with IT where I was worried they were finally coming after my proxmox box they "didn't know about". Turns out they saw their vmware bill and suddenly had questions.

[−] colechristensen 35d ago
Private equity... or Broadcom... bleed dying things dry. It's arbitrage on companies that are too slow to adopt new technology. Instead of watching something die slowly squeeze it for everything it's got by making the inflexible companies pay for their inability to change.

The end of a dead product is the same, but the financial reaper is betting they can make more money killing something quickly.

[−] me_again 35d ago
Was VMWare dying prior to the acquisition? I don't really know the financials but that wasn't the impression I had.
[−] hungryhobbit 35d ago
No, but Broadcom didn't buy them to build a company over time. They have a long pattern of buying a tech company, jacking up the prices, and making enough money (before customers switch) to more than make up for the purchase price of the company, netting them a tidy profit. Plus, at the end what they're left with isn't completely value-less either.

Everyone who followed Broadcom (and that included many VMWare employees) knew exactly what was coming the moment the acquisition was announced.

[−] colechristensen 35d ago
VMWare din't have a growth trajectory and didn't have a reasonable expectation of one.

You don't make these kinds of sales when you're circling the drain, you do it when you can see that future coming for you.

[−] jcgl 34d ago
But they were a mature company. Why would growth be the expectation?

Note: I’m not asking for the Reddit armchair kvetching about the evils of modern capitalism and the failings of line-must-go-up. I’m wondering why, when serious financial decision-makers are involved, it makes sense to blow something up rather than steadily take profits over time, even if those profits aren’t always going up.

[−] colechristensen 34d ago
Because more than sales growth also technology growth was done. Nobody new is excited to use VMWare, the only big significant customers of VMWare are the ones it already has. At best you get a trickle of new customers already so accustomed to your product that they don't want to figure out something new. All of that is a sign for a long term slow death where to stay profitable you have to slowly lower headcount and raise prices.

Like a sitcom in the 7th season or a champion fighter approaching 40 you quit near the top.

[−] wolvoleo 35d ago
Dying no, but their business certainly had a downward trend on it since so much is moving to containers instead.
[−] jcgl 34d ago
Doesn’t VMware have Tanzu, a container-based offering? Why not keep trying to adapt?
[−] wolvoleo 32d ago
They do but they missed the boat on it. Docker is the standard now, and Kubernetes.

But it doesn't matter anymore now, Broadcom's strategy is to drive the company into the ground while extracting as much as possible during the death spiral. So any future strategy is no longer relevant.

[−] stuaxo 35d ago
Should be a rule that when this happens and these companies fold that everything is open sourced - at least we'd all get something out of it.
[−] nradov 35d ago
Totally impossible. Closed source software often contains IP licensed from other entities. Just because a company folds doesn't mean they can violate licensing agreements.
[−] snackbroken 35d ago

> Just because a company folds doesn't mean they can violate licensing agreements.

It does if that's the law. Every jurisdiction routinely overrules contracts as unenforceable on the basis of some overriding law, so it wouldn't even really be that unusual. Whether it's a good idea or not is another question and one that depends almost entirely on second, third and higher order effects.

There probably is a world where all software is libre software and we still see similar rates of development, but it's not at all clear how you could get there. Especially not if you cared about the damage caused by upending the business models of a significant fraction of the world economy.

[−] nradov 35d ago
Nah. No jurisdiction is going to violate the IP rights of a separate company just because one of their customers or partners is forced to liquidate.
[−] steveBK123 35d ago
The biggest blocker there is probably whatever remaining creditors to the company when it goes under then have claims on remaining assets like the software.

One solution would be putting something in the tax code such that donating the code to an open source foundation gives a bigger benefit than simply writing it off as a total loss and destroying it.

[−] jandrese 35d ago
The term of art is Profit Taking. When you cash out your reputation to make a big quarterly profit. Did they also slash the research and development teams? Classic VC behavior.
[−] shrubble 35d ago
PepsiCo had been raising the prices on their snacks, including Doritos, far faster than their costs or the rate of inflation.

They "suddenly" realized that many less people were willing to pay $7 for a bag of Doritos and that they had priced their product higher than they should have.

There's a curve, not unlike the Laffer Curve, that applies to everything you are selling; something that Broadcom is learning (though their stock has had crazy high appreciation over the last number of years!)

[−] windowliker 35d ago

>There's a curve, not unlike the Laffer Curve, that applies to everything you are selling

It's often called the Goldilocks price: not too much, not too little, but just right.

[−] kotaKat 35d ago
And now much like Pepsi, those that found their store-brand version of KVM to replace VMware are certainly happy with their new chips and don’t want to switch back if they don’t have to…
[−] fxtentacle 35d ago
I stopped using VMware because they stopped supporting newer Linux kernels.

Lack of maintenance => lack of users.

[−] clueless2026 35d ago
British Hong Kong bank HSBC Holdings plc is the common institutional shareholder pushing for adding friction to self hosting to push customers to the cloud. Avago purchased Broadcom for the same reason. Not private equity, but Chinese-British banks.
[−] Our_Benefactors 35d ago
This sounds a bit tinfoily but given HSBCs history not impossible; can you show any additional sources to follow?
[−] dleslie 35d ago

> Other companies, including Microsoft (Hyper-V) and Proxmox, have also been aggressively courting disgruntled VMware customers.

I think I'm among the few in my peer group who hasn't yet started running Proxmox on their home server.

[−] observationist 35d ago
It's worth it. The increased participation and discussion have given a little momentum in usability, and AI on hand makes the learning curve very manageable. If you're already familiar with vmware, virtualization in general, it's a pretty easy transition.

Highly recommended.

[−] ghaff 35d ago
Honestly? VMs are a level of complexity I haven't felt a reason to fuss around with at home for at least the past five years. Just not interested.

I'm told that Kubevirt with Kubernetes has also been a winner among customers post Broadcom acquisition who were really reluctant to go beyond VMware previously.

[−] caycep 35d ago
This is probably not even a rounding error in VMWare, but besides Parallels, what other desktop VM is out there w/ a native GPU driver?

What would it take to see if one can get written for UTM or something like that?

[−] fortranfiend 35d ago
It couldn't possibly making a simple software update cost 21x the previous cost to run the software to the point changing to a competitor is cheaper than maintaining VMware.
[−] stormed 35d ago
I adore Proxmox, I'm not really sure about its support with Windows, but from a Linux server perspective, I love it.
[−] _doctor_love 35d ago
I know a lot of people who worked at VMware through the Broadcom acquisition. Hock Tan sucks.
[−] jlokier 35d ago
Even though VMware Fusion (for Mac) is free* and very good, Broadcom is pushing me away to Parallels for silly reasons.

The reason: No matter how I try, even as a registered customer, I can't find a way to download current versions.

When I run VMware Fusion it tells me there's a new version, with bug fixes, support for newer macOS, etc. Would I like to download it? (Months ago it said the URL to check for a new version was broken.). Sure, I click, update please. It takes me to a Broadcom page where I'm supposed to sign in or register, give it my personal and work details, then I can download the new version.

I login because I already have an account. In my account, I can see the older versions of VMware Fusion, including the one I'm already running, but the later two versions aren't showing. Even the minor-version increment from the one I'm using isn't showing. I click around until I find where current ones should be, it shows me files in a table. I click the file and it tells me: Not yet, the account is awaiting verification. Come back in a few days.

It's been stuck like that for months.

But wait! I used this account to get VMWare Fusion a year ago. It still lets me download the version I'm using. The account was already verified! Why does it require new account verification just to get a slightly different, minor-version increment with bug fixes of a free product?

Last time I went through this, I ended up using Homebrew. I had a legit Broadcome/VMware account, had signed the agreement to download the update, but Broadcom's site didn't work. So I was delighted to find it in brew, with vastly better packaging than Broadcom's. Unfortunately the brew package is now disabled.

Before that, I had to sign up with Broadcom a second time, because the first account appeared to lose its access to VMware Fusion. I don't know why. Before that, I had to sign up the first time with Broadcom, even though I already had a VMware account as a paying customer of VMware Fusion.

It's been a great product, which I used to pay for and would again. I've used it for over 10 years. It's free now, and still a great product.

Yet I'm looking at switching to Parallels just because Fusion's "free" download process is too broken to use.

I can't imagine Broadcom is making any money from blocking downloads of the supposedly free product. It was their decision to make it free! It must be disheartening to be a developer on VMware Fusion if you know this is going on.